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TimeLine
Bluefield: Timeline

1989: Bluefield Associates commences business as a sole propiership in Irvine, California.
1991: Bluefield Associates, Inc. was incorporated as a California State Corporation and moves its office to Ontario, California
1992: Clear Essence Skin Care System compromising of 14 Skins was launched in London, UK, Lagos Nigeria. Flora Truworth Nigeria LTD appointed as the sole distributor in Nigeria and DOOA Airo cosmetics Ltd. appointed as the sole distributor for the United Kingdom, with sub-distributors in Germany, France, Ghana and the Carribeans.
1993: Bluefield Associates, Inc. launches a global television campaign on CNN International.
1994: Bluefield Associates, Inc. introduces a new packaging design on the Clear Essence range of products.
1995: Bluefield Associates, Inc. leases additional 13,000 sq. ft. Warehouse and Office space.
1996: Clear Essence Cosmetics, USA Inc. was incorporated to enhance the sales and marketing of the Clear Essence Skin Care System in the United States of America.
1997: Ben's Beauty supply of Houston, Texas was appointed the sole distributor of the Clear Essence products in the United States.
1998: Bluefield Associates, Inc. introduces the new Alpha Hydroxy Acid formulation of the Clear Essence Skin Care System. 7 additional sku's were added for a total of 21 sku's. The products constitutes our anti-aging products.
1999:

Bluefield Associates, Inc. launches a national advertising campaign in the United States in Essence magazine, and black radio stations in Los Angeles, New York, and Houston.

The official launch of Clear Essence in South Africa and Nambia occurs.

2000:

Bluefield Associates, Inc. launches a national television advertising campaign on Black entertainment Television (BET).

Clear essence Skin Care System available in 1000 beauty supply stores in the United States.

2001: Bluefield Associates, Inc. moves into a new 40,000 sq. ft. head office and manufacturing plant in Ontario, California.
2002:

Bluefield Associates, Inc. launches new botanical formulation of the Clear essence Skin Care System. 8 additional sku's added.

Bluefield Associates, Inc. launches the Clear Essence Professional Skin Care System for salon based mini -facials.

 


 

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