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2003
2002



CLEAR ESSENCE COSMETICS SPONSORS JAZZSPEL TELEVISION SHOW ON THE
WORD NETWORK

ONTARIO - May 20, 2003 - The Jazzspel television show premiere party took place yesterday at the Upside Down Club in Hollywood, California. The party was held to celebrate and introduce the new television show sponsored by Clear Essence Cosmetics. Jazzspel will be aired on The Word Network and is a 30 minute bi-weekly series featuring music videos, performances and interviews with mainstream jazz, gospel and show business entertainers.

Clear Essence Cosmetics saw Jazzspel as an invaluable marketing tool for the company and its products to increase awareness and give Clear Essence a unified global presence through a weekly entertainment series. Clear Essence skin care products appeals to African Americans and Latinos and so does the show Jazzspel. Through the Word Network, Jazzspel will reach more than 30 million homes in the United States.

The Word Network can also be seen via satellite on Africa Independent Television with 75 million viewers in Nigeria, one of Clear Essence Cosmetics largest market, and MultiChoice Africa serving 50 countries and adjacent islands. Jazzspel will be hosted by 4 time Emmy award winner and on-air radio personality for San Diego's Smooth Jazz 98.1FM, Eric J. Chambers.

Eric J. was also the host at the premiere party, which included special performances by Grammy award winner, Eartha, Tiffany Laing, Mark Allen Felton and Ron Brown. Clear Essence representatives, Sabree Duncan and Celeste Jefferson were at the party to meet and greet the guests as well as the radio prize winners that won an invitation to the premiere party. They also distributed gift bags with Clear Essence products.

Eileen Simms, President of Infotainment Media, coordinated the event. Infotainment Media is Clear Essence's media buying and product placement agency. It is responsible for integrating the Clear Essence product lines into prime time shows and major feature films. Additionally, the agency will be expanding the national roll out of the company's 30-second ad campaign in order to support the high demand for products in their retail markets.

The Word Network is just one of the television stations that Clear Essence Cosmetics is advertising on but Clear Essence predicts that the results from working with Jazzspel will be very productive.

 

 

 

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